It is an upcoming trend of selling or buying Social pages. There are a lot of companies and organizations offering the buy and sell services. Many people do have a fan page on Facebook that they might plan to sell and look for options. At the same time, some people also plan to buy fan pages through these sites. But the main question is “Sell or Buy Social Pages Worth”?
It is the most common that everyone gets in their mind often. People keep wondering; is the Social Page worth anything? Can it be sold or bought? Will it be legal to buy or sell the Social Page? There are related questions. One needs to take a lot of things into consideration in order to answer the questions.
Ø Will, it is Legal as per the law of state – to buy or sell Social Pages?
It is a very complicated question to answer because it involves a lot of other factors. No one thinks about the legal aspects of the same i.e. to sell or buy a Social Page. No one thinks that it is illegal and can put someone behind the bars for such transactions. The Social pages include the following entities like Facebook, PayPal, Twitter, it is very difficult to ascertain as they are more of virtual transactions.
The legal aspects of the same can involve the actual owner of the account or the personal information of the person. It is very difficult to ascertain that the account belongs to the actual owner. Many social media sites such as Twitter account has led to so many arrests, but it has not been related to the buying or selling of Social Pages. There is nothing wrong as per the present context of law with regards to the selling or buying of Social Pages. Unless there are some formal criminal proceedings of selling or buying of Social pages or social accounts, you can presume that it is legal.
Ø Will, it is as per the terms of services of the Social Page platform to buy or sell the Social Page?
It makes things more confusing wherein, ongoing through the terms and conditions of the service of the social media provider or service provider, it is allowed or not. If nothing is said about the same as per terms and conditions then it allows the implicit transactions.
Ø “You may not buy or sell Social Page usernames.”
It is quite clear and evident that the terms of the service say, it is not the only factor one needs to take into consideration. One needs to check the last history of the transactions of sales.
In other words, it can be said that officially Twitter, Facebook or other social media platforms, officially don’t permit the buying or selling Social Pages. It has been seen that when someone makes an offer, there may be people ready to accept it; as they have no real formula to control or police these virtual transactions.
Ø Will, it is ethical or moral to buy or sell a Social Pages?
The moral and ethical consideration of these sorts of transactions eventually depends and varies from situation to situation. The factors like, “offering to buy and why? “What are your role and the reasons for holding the Social page or account? What will be the repercussions or aftermaths if the same is not sold or if sold?
In case you are the legitimate owner of Social Page and someone offers you to buy your account, such as some company, then you are supposed to be at good ethical and moral practices to sell or refuse as per your wish. If it sounds ethical to you to sell then sell else if it hurts you are at liberty to refuse.
In case you are using some username and squatting it and hope that someone is going to give you huge money for the same, it is something already unethical and illegal. In that case, you are already breaking the law to earn money. You pose the account to sell it.
Ø Is it Worth Buying the Social Page?
This requires you to think and consider the value proposition. In case you are at the buying side then it means you belong to a business entity, it may be some personal brand, and look forward to increasing and optimize your web presence by enhancing the social usernames.
It is one of the legitimate expenditure that any business wishes to spend and achieve the proper branding on the web. You may also plan to grow organically from your account legitimately. The marketing efforts can help you grow the same in honest ways. The maintenance of the account is also very important; in case it is not maintained then the audience will disappear soon.
Ø Is it worth selling the Social Page?
It generates more questions, in case you are wishing to sell your social page, you need to evaluate; who is the buyer and the following points to consider: it may be a businessman or business entity in whose name you have the social page. There may be few people who sell domain as well and look for the prospective companies to buy.
It can be a third party flipping who is willing to earn brokerage through your account for. They do intend for the flipping for a profit. You need to consider how they manage to do it.
You need to work out the worth of your social page. There are many reliable service providers which suggest the real worth of the Social page on the web.
The law of supply and demand prevails here and decides the price of the social page. There is no availability of the automated systems to calculate the real worth of the account.
How to sell or buy Social Pages?
It is said to be the process of social selling when salespeople use and engage with newer prospective buyers. On the other hand, the old sales model are known as cold calling, demos for the purpose of sales, qualifying leads etc.
Ø There are 8 following ways to buy and sell the Social Pages:-
It is more of building social relationships and contacts. In order to make them you need to work on the right network and grow your social audience.
1. Deciding on the appropriate network
2. Following the right social user
3. Making a list of Organizations and following them
4. Getting the notifications on the activities of the prospects
5. Participating in Social media groups
6. Getting connecting with prospective and potential customers
7. Making your presence felt through contribution to your brand
Thank you so much for sharing. Keep updating your blog. It will very useful to the many users.
ReplyDeleteDestech Media Pvt. Ltd.
Thanks for posting this informative things to people. This is really helpful for readers.
ReplyDeleteWeblife Infotech Pvt. Ltd.